- Mon Mar 13, 2017 6:55 pm
#396742
Hey guys. I've recently started working with Wills Wing, helping out with their social media, marketing, promotion etc. My main focus has been on Instagram and promoting hang gliding in general as well as the Wills Wing brand.
Promoting hang gliding in general is where you (all of us) come in. Instagram is a great platform for sharing our sport between each other as well as reaching a wider audience. Instagram is virtual networking that actually can turn into real work networking. I have made several contacts, sold actual products and even got to be an extra in a Snoop Dogg music video because of Instagram! True story! Some stats:
#17 website worldwide
600 million users
90% of users are under 35
Instagram is quick, easy, fun, free and actually effective marketing but in order to be effective there are a few tricks to know. I made a tutorial video to help you out.
[youtube]http://www.youtube.com/watch?v=XNQclckrYj8[/youtube]
I expect there will be some reluctance to signing up for yet another social media platform. I get it and I was super reluctant to sign up myself several years ago. I dragged myself kicking and screaming into it and I'm super glad I did. So, I totally get it if there is some push back. Trust me though, it will be worth it but we all have to work together.
Here's my list of recommended hashtags:
#hanggliding #flying #willswing #freeflight #flying #aviation #HangGlide #hangglider #glider #aviationphotography #soaring #thermals #modernoutdoorsman
#lifeofadventure #getoutstayout #liveauthentic #givesuwings #goproflight
Also include location specific, so for Crestline/Andy Jackson Airpark
#Crestline #marshall #andyjacksonairpark #ajx #CSUSB #sanbernardinomountains
If you are already on Instagram, great! Share your username so we can follow each other. I'm @dfocus_dave and @willswing
If you have any questions, need help or have any suggestions, let me know!
Promoting hang gliding in general is where you (all of us) come in. Instagram is a great platform for sharing our sport between each other as well as reaching a wider audience. Instagram is virtual networking that actually can turn into real work networking. I have made several contacts, sold actual products and even got to be an extra in a Snoop Dogg music video because of Instagram! True story! Some stats:
#17 website worldwide
600 million users
90% of users are under 35
Instagram is quick, easy, fun, free and actually effective marketing but in order to be effective there are a few tricks to know. I made a tutorial video to help you out.
[youtube]http://www.youtube.com/watch?v=XNQclckrYj8[/youtube]
I expect there will be some reluctance to signing up for yet another social media platform. I get it and I was super reluctant to sign up myself several years ago. I dragged myself kicking and screaming into it and I'm super glad I did. So, I totally get it if there is some push back. Trust me though, it will be worth it but we all have to work together.
Here's my list of recommended hashtags:
#hanggliding #flying #willswing #freeflight #flying #aviation #HangGlide #hangglider #glider #aviationphotography #soaring #thermals #modernoutdoorsman
#lifeofadventure #getoutstayout #liveauthentic #givesuwings #goproflight
Also include location specific, so for Crestline/Andy Jackson Airpark
#Crestline #marshall #andyjacksonairpark #ajx #CSUSB #sanbernardinomountains
If you are already on Instagram, great! Share your username so we can follow each other. I'm @dfocus_dave and @willswing
If you have any questions, need help or have any suggestions, let me know!
-Dave Aldrich